Our timeline

The Story of then....

Stratford upon Avons shop front window untill 2014, restored back to the buildings original frontage.

Old zeiss opticians

A photo captured back in time

The finished article.


Zeiss Opticians Shop front

To Now....

A bit of history

Zeiss Opticians has been run by the Barke family since 1985. Under the guidance of Basil Barke, Alan’s father, Zeiss Opticians was established in Tewkesbury in 1985 and Stratford upon Avon in 1995 with the collaboration of ZEISS Germany. The goal was to provide exclusively ZEISS product using the most advanced technology of its time, to conduct the best eye examination possible.

“with our continued partnership with ZEISS we will be refitting our premises in the February 2020, celebrating 25 years in Stratford-upon-Avon” Alan Barke

What do our Customers say?

My wife and I have had eye care and glasses from Zeiss Opticians for over 15 years. They are head-and-shoulders the best opticians we have ever known. Not cheap but you get what you pay for. The product and service quality are first rate.
Chris Dealy
2019 Review
The folk at the shop couldn't have been more helpful, they helped with new lenses, they spent ages to source frames for me along with several other alternative frames, nothing was too much trouble. They even fixed my wife's damaged frame and wouldn't charge! The best service and experience we've had with opticians
Simon Ansell
2019 Review
Really professional and comprehensive service.
Duncan Crow
2019 Review
Very good and efficient service. They fixed one of my old frames and I could not be happier. They knew exactly what was wrong with them. I will definitely be using them again!
May Kharal
2018 Review
Very positive experience compared to other opticians in Stratford upon Avon. Got the prescription spot on, on the first visit.
John Charlton
2018 Review
Great frames, great service
Adam Hef
2017 Review



The ZEISS brand has stood for innovative ideas, precision and quality for more than 160 years. Vision + Eyecare endeavour to deliver the same principles for many years to come.

Alex Barke, the third generation will guide the business into it’s 35th year, developing the future ZEISS customer experience.



picked eyewear by hand